Wedding Dress Shopping Tips & Flattering Dress Styles for MidSize Brides

Thank you so much!! You're amazing at what you do.

So here's my question: how do individual brides, or retailers in the bridal industry like Lovella, apply more suggestive influence to designers in the industry so that the middle of the size chart in their ranges that samples are cut from, the "bridal" 10-12 is made for the average mid-size bride and is more reflective of a "standard size" 10-12?

Because I find it absolutely ridiculous that there's a "bridal" size, and then there's reality. Yes, I understand that even a street size 10-12 will vary from brand to brand within department store articles of clothing, but to the point you made in a department store you have access to a size range. To have access to only a median size sample in bridal because of cost restriction, and then to have that median sample not correlate with the mean based reality of the middle size person shopping for a wedding dress by a discrepancy of anywhere from 4-6 sizes typically, so that they only have access to try on samples from designers who create in "plus," is absurd. There should not by that much of a discrepancy where you have to use different terminology for sizing, or if you must, then designers or fashion houses – according to their size guides – should cut the sample size it broadcastly ships to stores in the mean average "standard size" for their regional market, which is US 14-16 according to the Journal of Fashion Design, even if that size is not the exact middle of their range of sizes. If they aren't able to cut a sample in the average for a regional market because that size doesn't fall somewhere within their collection, then they shouldn't be called a standard size bridal brand in that market.